How We Scaled GrandStay Hotels' Online Revenue by 340%

A comprehensive digital transformation that repositioned a 5-property hotel chain from zero digital presence to a market-leading online brand within 12 months.

1,240%

14,500/month

47 percentage points

1 The Challenge

GrandStay Hotels relied entirely on OTA platforms (MakeMyTrip, Booking.com) for reservations, paying 18-22% commission on every booking. They had no direct booking website, no SEO presence, and no digital marketing strategy — losing an estimated ₹45 lakhs annually to commission fees.

2 Our Solution

We designed and deployed a custom booking-engine-integrated website, implemented a full technical and content SEO strategy targeting high-intent hospitality keywords in Uttar Pradesh and surrounding regions, set up Google Ads campaigns for brand + competitor keywords, and built a social media presence with consistent content calendar.

3 Results

Within 12 months: direct bookings increased by 340%, commission dependency reduced from 78% to 31% of total revenue, organic search traffic grew from 0 to 14,500 monthly visitors, average booking value increased by 28% through upsell-optimized booking flow.

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